1.10.2013

What's Important to You?

Today at work we were discussing what people are looking for in a home.  I think as designers we often start from a bias of what WE are looking for in a home or what we THINK people in general are looking for or, worst of all, what stockholders in the development company are looking for in a home.  But that isn't necessarily what most people want or what would fit the target clientele's lifestyle. 

For example:  half of the households in Manhattan are single person households.  But the housing market offers predominantly one and two bedroom units.  If they really listened to their market there would be a dramatic shift toward smaller units, either studio or efficiency units so that people can afford to live in the city, so that their environment fits their lifestyle. 

Here is my ideal apartment:
  • Urban (Ideally with good public transportation options so a car is unnecessary)
  • One bedroom or preferably a studio that could be subdivided with partitions or furniture
  • Open floor plan and high ceilings with some outdoor living area or large operable openings
  • Small kitchen along single wall with high quality finishes and appliances and microwave
  • Space for freestanding island / eat-at-bar furniture
  • Bath with full height tile and open shower or glass partition, single minimalist sink
  • Washer is important but I would prefer space to line dry within my apartment over a dryer
  • Walk in closet but I am willing to give up square footage in the bedroom since I don't need a dresser
  • Energy and water efficient heating, cooling, fixtures and appliances with smart control
  • Larger gym chain or yoga studio in building opposed to standard apartment gym
  • Coffee house in building
  • Bar in building or nightlife within walking distance
  • Grocery in walking distance (also prefer a library within walking distance)
So.....
What fits your lifestyle?
  • Are you in an urban, suburban, or rural situation?
  • Do you prefer a house, townhouse, or apartment?
  • How many people are in your household?
  • How many cars are in your household?
  • How many bedrooms do you prefer? 
  • How many bathrooms do you prefer?
  • How important is outdoor living area? 
  • How many evenings do you spend at home vs. out?
  • How often do you cook?
  • Would you prefer more kitchen space or higher quality appliances?
  • How important is having a dishwasher?
  • How important is having a built in microwave?
  • Do you prefer an eat-at-bar counter or a separate dining area?
  • Do you entertain often?
  • How large of a TV or entertainment wall do you require?
  • Do you prefer a master bedroom with bath or a bath that is accessible from outside the bedroom?
  • Do you prefer a bathtub or a shower?
  • Does it make more sense to have the sink in the bathroom or outside of the bathroom?
  • Would two sinks be beneficial?
  • Do you prefer more space or higher quality materials?
  • How high a priority is having a washer and dryer in your apartment?
  • Is a coat closet near the door important or would you prefer more open space?
  • How high a premium is a walk in closet?  Would you pay more for a walk in?  Would you sacrifice square footage in the bedroom?
  • How high a priority is having a parking available?
  • Is a pool or barbeque facilities important?
  • Would you pay additional fee for a dedicated parking spot?
  • Would you pay more for granite countertops?
  • Would you pay more for higher ceilings?
  • Would you pay $100 more in rent if your utility bill was cut in half?
  • Would you pay more for energy or water efficient measures?
  • Would you pay more for upgraded (stainless steel) appliances?
  • Would you pay more for smart unit control (iPad heating, cooling, lighting control?)
  • Would you pay more for higher security?
  • Do you prefer a doorman or a security system?
  • If you could have a typical apartment complex gym included or a national chain gym that required membership but offered more amenities within the building which would you prefer?
  • What retail or service options would be highly desirable on the ground floor of  your building?
  • What retail or services are you looking for in walking distance from your home?
What is your priority?  What are you looking for?

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